If you were hoping that Israel would win, or even get to participate in the World Cup of Soccer competition, the Israel Ministry of Tourism has conceded defeat by airing a commercial that revealed the reason for their lack of success.
Despite the availability of beautiful beaches, where players practice all the time, there are natural obstacles that keep getting in the way of serious practice. This commercial, produced by the Ministry of Tourism and the ad agency Keta Keta, tells the whole story. Enjoy!
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